2021, The Year Of The SERP Dave Davies talks with Jason Barnard about ranking on Google in 2021 and beyond. Dave and Jason will talk not about how to rank, but about where. With the rapid growth in ML impact on search results, the almost more rapid layout testing Google is performing, and the battle not just for quality queries, but growth in commercial queries, 2021 is looking like it will be a pivotal year for SEOs, SEMs and business owners.